BobcatNation.com is a forum for fans of the Montana State Bobcats. As part of a redesign and rebrand of their site. The site needed a fresh brand to match the new brand of the athletic department itself.
I was asked to create new logos for the site including a secondary logo, single-color versions, and a distinct BN lettermark for embroidered use.
After some discussion, it was determined that a direction including visual reference to the previous logo that included a paw and claws. I created a BN lettermark with tufted paw and long claws gripping it. A second version of the BN mark with scratches on it was also created.
A secondary logo was created using a Bobcat head created by an illustrator friend of mine.
The users of the site enjoyed the new logo, and embroidered gear, tailgate signage, and other off-site uses of the logo were created.
Working with fellow fans of the Bobcats was an honor and pleasure. The site is continually well trafficked by fans.
BobcatNation.com Secondary URL Logo
BobcatNation BN Secondary Logo